My name is Carly Adams. I graduated from Wayne State University in August 2016 with a BA in journalism.
After struggling to find a career that would allow me to write and utilize my creativity, I landed a job as a communications associate for the College of Liberal Arts and Sciences at Wayne State University. There, I researched, created and posted a variety of content including news articles, feature articles, profiles and various promotional materials. I also monitored media coverage while maintaining the college’s own social media accounts. Additionally, I frequently attended and photographed CLAS events to help promote the various departments at Wayne State. It was in this position that I fell in love with marketing.
From there, I took a job as the marketing coordinator at Metro Parent Publishing, particularly for Metro Parent Magazine. While I do not have any children, this position gave me the opportunity to learn to market to an audience of which I am not a part of. I learned to manipulate my voice to one that resonated with the readers. I started off managing their social media accounts while also managing various client sponsored content pieces. The position has since grown, and I now run ad campaigns for several companies including my own across Google Ads, Facebook Ads, and within our own network. I also manage the social media for various clients as well. In-house, I market our own editorial pieces and events, finding unique and creative ways to generate results. This position has allowed me to innovate and has challenged me to grow as a professional in a field I am truly passionate about.
If you would like to contact me, please fill out the form below and I will get in touch with you within 24 hours.